News & Resources

Berkeley Haas - #studentalways
2020-02  The Haas School of Business at the University of California, Berkeley interviewed Martin Schlegel to discuss the Executive Education program at Berkeley Haas.  Read the interview here. ...
Managing Digital Transformation in Sport
2019-03  Technology is reshaping sport: On a B2C level, new ways to engage with stakeholders are being designed with the aim to personalize the experience.Digital transformation in sportOn a B2B ...
Bundesliga Sports Innovation Summit
2018-05 Messe Düsseldorf, Düsseldorf Congress Sport & Event (DCSE) and the DFL who is responsible for the organisation and marketing of the Bundesliga professional football in Germany jointly organized a ...
White Paper - Australia the global Peoria?
2017-07  ‘Will it play in Peoria’ has been the typical phrase used as a representation for mainstream taste in America. The oldest settlement in Illinois often is referred to by ...
Technology is driving Sports Business Management Capability
2017-01 Sports technology is changing the face of sports management. From athlete performance monitoring to sports business, technology increasingly is being deployed.Technology used by Athletes and AdministratorsOn the athlete side, ...