News & Resources
Sportstech Ecosystems - Panel Discussion
2021-06 The University of the Armed Forces in Germany invited Martin Schlegel to discuss entrepreneurship in Sport. In his role as a Director and Board Member of the Australian Sports ...
Blockchain in Sport means more than Cryptocurrency
2021-03 Application of Blockchain technology in sport means much more than the use of cryptocurrency. When the Sacramento Kings launched a blockchain-based auction platform in early 2020 “they relied on ...
Divergence of Media and Data Rights
2021-02 Sports media rights are marketed globally by selling licenses to various channels that broadcast events regionally. Besides the conventional broadcast footage, sports performance data derived from the athletes' wearable ...
Sport as a Validation Platform for Technology
2021-01 “Sports technology can be viewed as a great validation platform for applications outside of sport and for knowledge diffusion into other sectors” 1. Technologies in athlete monitoring and assessment ...
Book '21st Century Sports'
2020-10 The Book ‘21st Century Sports’ looks at the effects of technology-induced change in sport within the next five to ten years and provides food for thought for what lies ...
STWS Sports Tech Feed
2020-04 The Sports Tech World Series invited Martin Schlegel to discuss some of the trends in sports technology as part of its Sports Tech Feed. STWS's podcast hosted by Thomas Alomes ...
Berkeley Haas - #studentalways
2020-02 The Haas School of Business at the University of California, Berkeley interviewed Martin Schlegel to discuss the Executive Education program at Berkeley Haas. Read the interview here. ...
CES 2020 - Sports Technology
2020-01 The numbers of CES as the world’s gathering place for the business of consumer technologies speak for themselves - more than 175,000 attendees, 4,500 exhibitors and in access of ...
Internet of Things (IoT) and Sports Technology
2019-11 It is widely understood, that the 4th industry revolution or Industry 4.0 describes how cyber-physical systems (CPS) connect machinery, products and processes with enterprise resource planning software systems to ...
Sporting Trends at ISPO
2019-02 Sustainability, mass customization of products, digitalization, eSports and new business models were some of the topics discussed and on display at ISPO 2019 in Munich. From academia, to entrepreneurs, ...
Startup Pitching Competition at ISPO BrandNEW
2019-01 Technology is changing sport at a rapid pace. From sports and performance analytics, media & entertainment, sensors & devices to customized products incorporating newest manufacturing technologies, many new ideas ...
Converting Ideas into Products
2018-11 Many concepts remain brilliant ideas but do not proceed from the source of opportunity to a commercial product. Translating product ideas‘Innovation’ is now become more of a buzzword rather ...
