2024-06 Media rights holders, leagues and clubs more often are in search for unique and exhilarating content in order to continue engaging their fans. Recent immersive experiences showcase using Apple’s ...
2024-02 Environmental, social and governance, or short ESG, refers to set of quantifiable parameters that can be used to measure the impact of an organisation, event or other activity on ...
2022-11 Since the lead-up to the 2022 World Cup in Qatar has been thrust into the spotlight, the tournament has been surrounded by more than its fair share of controversy ...
2022-09 In the digital era of marketing, the way businesses are trying to reach and communicate with their customers has shifted significantly. No longer is there a surplus of customer ...
2022-07 The new norm within sports broadcasting has quickly begun to shift towards streaming and over-the-top (OTT) media services. Gone are the days when sports were all broadcast through traditional ...
2022-05 Esports has quietly been growing rapidly over the past few years. Although it may still have quite a way to go compared to some the largest sporting leagues in ...
2022-03 The introduction of Big Data into sports has opened a whole new door for the world of advanced analytics within sports. Different leagues and clubs are embracing game statistics, ...
2022-01 The question, what role technology plays when it comes to the future of the fitness industry, has been subject of many studies and opinions. The pandemic has accelerated the ...
2021-09 Activity Trends in Sport and Recreation Which is the fittest country on earth? The World Economic Forum (WEF) summarized the fitness and recreation activities of people in 29 countries in a ...
2021-07 Regardless whether working on sports infrastructure, technology implementation or other capital expenditure – the traditional project management relies on cascading known activities which are determined by their dependencies. Project plans ...
2021-02 Sports media rights are marketed globally by selling licenses to various channels that broadcast events regionally. Besides the conventional broadcast footage, sports performance data derived from the athletes' wearable ...
2020-10 The Book ‘21st Century Sports’ looks at the effects of technology-induced change in sport within the next five to ten years and provides food for thought for what lies ...